Did you know that the average human now has a shorter attention span
than a goldfish? A recent study conducted by Microsoft Corporation
found that our attention span is now down to a mere eight seconds,
compared to nine seconds for a goldfish. With so much available content
online and with most people also now spending about 60% of their time on
social media, CLTV36 presents fresh, bite-sized digital content to
inform, entertain, and inspire viewers.
Ranging from news, entertainment, lifestyle, arts and culture, CLTV36’s
new content is delivered right to people’s computers, phones or other
mobile devices via the CLTV36 accounts on Facebook and Youtube. This
all-new, original content is designed to meet the audience’s growing
demand for quick and easily accessible content online. Available in the
Philippines and all over the world, viewers can tune in any time and
watch to their heart’s content, on the go, in 10 minutes or less. And
all the content is free.
CLTV36 offers content for different types of viewers, starting with
Public Interest, a hard-hitting news commentary program, hosted by
journalist Justine Dizon; Atin Kaming K! hosted by Kapampangan advocates
Jenna Lumbang-Parungao and Jhoedie Mercado; and the business magazine
talk show Business Unusual with Sonia P. Soto. For the aspiring
fashionistas out there, join former beauty queen and model turned
broadcast journalist Nicolette Henson-Hizon in Beyond Style.
CLTV36 VP and Deputy General Manager Billy San Juan said that the
strengthening of CLTV36’s digital media is a part of its mission to be
an enabler of public good by making informative and entertaining content
accessible to the public online.
“CLTV 36 is an innovator. We were the first in Central Luzon to offer
over-the-top content through our Android and iOS apps, the first to
livestream the Giant Lantern Festival, and the first to offer free
Facebook live content, including Teleskwela. There is no other way but
to make a digital-first commitment to our loyal fans,” said San Juan.
CLTV36 has always been an early adapter when it comes to new media
technology, and social media is no exception. Its social media accounts
combined have over 4 million engaged users monthly, with 10.9 million
users reached, and over 920,000 followers. You can follow CLTV36 on its
Facebook, Youtube and instagram accounts at cltv36official, its Twitter
account at cltv36, and CLTV36 News and Current Affairs on its Facebook
account at cltv36news. For more content, visit www.cltv36.tv.