ANGELES CITY – JDN Realty proudly introduced Allyson Hetland as the new face of Nepo during the Ms. Nepo 2025 Ceremonial Signing held on January 22, 2025, at Nepo Mart in Angeles City.
Hetland, the reigning Mutya Ning Angeles 2024 from Barangay Pandan, Angeles City, will now serve as the official brand ambassador of JDN Realty and its associated companies.
During the event, JDN Realty President and CEO Aaron Montenegro highlighted Hetland’s vital role in elevating the company’s image as a leading player in the real estate industry. “Ms. Nepo will participate in CSR programs, major events, and training and enhancement initiatives. Additionally, we are engaging our tenants in collaborative efforts to further promote the brand and strengthen our impact on the community,” Montenegro said.
The ceremony featured the signing of the memorandum of agreement, inspiring speeches from key executives, and the announcement of the extension of the Ms. Nepo 2024 contract, ensuring two representatives will uphold the Nepo brand in 2025.
“Allyson is not just a brand ambassador for the company; she represents a legacy of values that define the Nepomuceno family,” said Trixie N. Valdes, JDN’s environment, health, and safety manager.
Hetland’s appointment underscores JDN Realty’s commitment to fostering community ties and upholding its values of excellence and collaboration.