As one of the Platinum sponsors of Davao City’s 33rd Kadayawan Festival, Philippine Airlines (PAL) is flying in a couple of crowd-drawing entertainers to perform at a free concert during the culmination of the weeklong celebration.
A PAL Night to be held at the city’s Kadayawan Square on August 19 will feature the multi-awarded Filipino band UDD (Up Dharma Down) and GMA Network’s popular actress-dancer Andrea Torres. A local band will be joining them on stage.
Dozens of unique giveaways and game prizes from PAL and affiliate companies will surprise attendees of the concert that starts 6:00 PM.
In the morning of Aug. 19, an eagle and airplane-shaped float will represent the flag carrier in the float parade around the city’s main streets.
The eagle in the float symbolizes “Sinag”, a two-year-old Philippine eagle – currently cared for by the Philippine Eagle Foundation – that was adopted by PAL through the PAL Foundation.
PAL also participated at the recent Hiyas ng Kadayawan beauty pageant by awarding two Business Class tickets (Davao to Kuala Lumpur via Manila) to two winners – Hiyas ng Maranao (who was picked as Miss Philippine Airlines) and Hiyas ng Kadayawan. One of the pageant judges, Pinky Pineda, is a PAL Davao sales manager.
PAL has established Davao International Airport as a domestic hub and has stepped up promotions of Davao as a prime tourism destination. PAL operates six domestic flights out of the PAL Davao hub – to Manila, Cebu, Clark, Tagbilaran, Siargao and Zamboanga.
Accordingly, PAL will make its presence felt at the Tourism Promotions Board Philippines’ 2nd Regional Travel Fair to be held Aug. 17-18 at SM Lanang, Davao, which coincides with the Kadayawan festivities.