Sulu opens first in-person store at SM City Clark

Calling all light fairies!

There’s a new store in town for all your scented candle needs.
Sulu, which features a wide-variety of hand-poured soy-scented candles, is now open at SM City Clark.

Cutting ceremonies led by Yvonne; (from left) her aunt Lher Dantes; her mother Lyn Pamintuan; DTI Pampanga Head Elenita Ordonio; SM City Clark Assistant Mall Manager Marianne Grace Miranda-Gavino; and SM City Clark Leasing Manager Roch Santos.

From its small kiosk at the SM StartUp Market to its first in-person store, the new Sulu store is located at the mall’s ground floor in front of The Face Shop.

Sulu is the Kapampangan term for “light.”

Yvonne Pamintuan is the brains and hands behind Sulu.

Sulu angels.

“Scented candles are good for mental health. They are mood boosters, and stress relievers,” Yvonne shared.

She did all the research to find the best type of raw materials for her scented candles. She went with soy wax which has no carcinogens and is environment-friendly.

Classic scents

With prices ranging from P200 to P520, Yvonne utilized online platforms to sell her hand-poured soy-scented candles. 

Among her bestseller scents are Ocean Wind and Watermelon Slushie. Other classic scents are also available including Lavender, Roasted Coconut, Cream Vanilla, Citronella Lemon, Bubble Gum, Green Tea, White Tea, and Strawberry among others.

Premium scents

Sulu’s premium collection includes Yvonne’s personal favorite Cherry Blossom scent, Jo Malone-inspired scents Peony and Blush Suede and English Pear and Freesia, and more.

In February 2022, Yvonne was called to join SM City Clark’s StartUp Market, a space dedicated to selected micro-small-and-medium entrepreneurs who have the best potential to expand their business ventures.

“Joining the StartUp Market was a big boost to my business. SM City Clark’s huge number of shoppers helped me reach more customers,” Yvonne shared.

From 13 pieces of scented candles and two scents in 2020 to hundreds and a wide variety of scents in 2022, Sulu has come a long way.

On August 30, Yvonne opened her first physical store at SM City Clark.
“I am overwhelmed. It’s a dream come true for me to finally have a flagship store,” she shared.

During the ribbon-cutting ceremonies of Sulu on Tuesday, Yvonne was joined by her parents, Jerry and Lyn; DTI Pampanga Head Elenita Ordonio; SM City Clark Assistant Mall Manager Marianne Grace Miranda-Gavino; and SM City Clark Leasing Manager Roch Santos.

Father Ching Fuentes led the blessing of the new Sulu store.

As she prepares to take the Dentist Licensure Examination this December 2022, Yvonne also looks forward to opening more physical stores for Sulu.
Calling all light fairies, take a pick of your favorite scents from Sulu and light the way. Visit their store at SM City Clark’s ground floor, in front of The Face Shop. 

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