Surplus, an affiliate of SM Supermalls, opened its 58th store at SM City Telebastagan in the City of San Fernando on May 17.
The new store’s entrance is illuminated by a bright Surplus signage that welcomes every shopper into a treasure trove of great fashion finds.
Surplus store’s latest look, which signals a brand new identity, invigorates the shopping vibe with curved walls and walk path that creates a seamless transition from one area to another. Meanwhile, dark gray floor tiles form a circular spot at the mid-part of the store to emphasize the merchandise mix.
Overall materials and lighting used in the new store creates an urban yet youthful ambience, while modern day graphics add excitement to the shopping experience. A specifically designed series of touch points – store windows and LCD television sets playing fashion videos – show customers the coolest store finds and how to mix and match their wardrobe essentials, shopping ay the news store is as easy as the items are labeled according to their categories.
Surplus’ new edgy look also brings forward a lifestyle that is so now, new and fun. Shoppers will continue to enjoy mixing, matching and layering great fashion finds at incredible savings at Surplus. There are trendy tees, shorts, and pants for the fashion forward. Women can also find fun and fab tops, as well as pretty and flirty skirts for everyday wear. The store also carries great selection of accessories and novelty items plus trendy shoes and fashionable bags.
Stay updated with Surplus store’s great fashion deals by liking them on Facebook and following them on Twitter (@SurplusPH) and Instagram (Suplus_ph).