CITY OF SAN FERNANDO, Pampanga — Commission on Population and Development (POPCOM) invites the youth of Central Luzon to join its Selfie Kabataan, Sali na Kabayan (SK2) campaign.
“The campaign’s objective is to promote the World Population Day (WPD) which will be celebrated on July 11. WPD in the Philippines was introduced to heighten the awareness of the Filipinos regarding issues directly and indirectly related to the rapid increase of population worldwide,” POPCOM OIC-Regional Director Vicky Barbea De La Torre said.
With the theme “Putting the Brakes on Covid-19: How to Safeguard the Health and Rights of Women and Girls Now,” POPCOM Region III is holding SK2 in hopes of catching the attention of the youth, considering the popularity of social media and the “selfie” phenomenon among adolescents.
“We aim to stir the curiosity of young social media account users through enticing them to find out more about WPD, the population issues directly affecting the youth specifically teenage girls, and the ways how the young people can help in nation building,” De La Torre furthered.
Currently, with the community quarantine in effect, sexual and reproductive health services are being sidelined, information dissemination on adolescent health and development are on halt and domestic violence is on the rise.
The 2020 State of World Population Report recommends women and girls to be free from gender-based violence and other harmful practices even during pandemic.
The SK2 campaign is open to all youngsters age 10-19 years old. Participants should like the POPCOM Region III’s Facebook Page (facebook.com/POPCOM3) and register using the link https://bit.ly/popcomr3selfiekabataan2020.
They should take a “selfie” (a photograph that one has taken of oneself, typically one taken with a smartphone or webcam) and answer the WPD question found upon their registration. They should likewise use the following hashtags in their post #WPD2020, #selfiekabataan2020, and #popcomregion3.
Participants should post their entries using their personal Facebook accounts and tag Commission on Population and Development –Region III until July 10.
There will be 10 winners of PhP500 each at the end of the campaign. Winners will be determined by the relevancy of their answers to the WPD question and the number of likes they got on their respective post. Announcement of winners will be on July 13 through the POPCOM Region III page.