ABS-CBN, the country’s leading content provider, continues to
captivate digital users with its relatable and entertaining content,
achieving another milestone by emerging as the most viewed TikTok
entertainment account in Southeast Asia for the first half of 2023.
According to data from TikToktainment, ABS-CBN’s official TikTok
account @abscbn generated a total of 2,850,148,520 video views in the
first half of the year or an average of 898,817 video views per video.
Among the most watched videos of @abscbn on TikTok are clips from the
popular Kapamilya revenge drama series “Dirty Linen,” which
captivated audiences with its riveting storyline and a powerhouse
ensemble of cast since its premiere early this year. The game-changing
teleserye has amassed over 2.3 billion views on TikTok.
In addition, highlights from other ABS-CBN shows like “It’s
Showtime” and “FPJ’s Batang Quiapo” among others, have also
contributed significantly to the total video views of @abscbn on TikTok,
which currently has 5.3 million followers and 274.7 million likes.
Meanwhile, ABS-CBN PR account @abscbnpr on TikTok was the overall top
performer, amassing 81.9 million views, from April to June and the
number one account during the month of May and first half of August in
both the entertainment info category.
ABS-CBN’s commitment to continue serving audiences with entertaining
and inspiring stories boosts the company’s transition into being an
agile digital company with the biggest online presence among all media
companies, and a growing list of digital properties that appeal to a
wide array of audiences.