Twenty micro entrepreneurs from the province of Nueva Ecija were selected to attend the second batch of participants to the Kapatid Mentor Micro Enterprises (KMME) program of the Department of Trade and Industry. The KMME program was launched on March 7, 2018 at the Alessandra Banquet Hall in Cabanatuan City.
Regional Director Judith P. Angeles of DTI-3 graced the occasion and stressed the importance of scaling up the capacity of micro-entrepreneurs who make up the bulk of establishments in the country. Provincial Director Brigida Pili reminded the selected participants to attend all the sessions of the KMME as this is their commitment and that the value of the program is significant. Dr. Reynato Arimbuyutan, Chairman of the Micro Small and Medium Development Council of Nueva Ecija expressed his optimism for the KMME program as this would redound to the benefit of the local economy. Two industry experts were invited to serve as resource speakers for the first two modules of the program: Armando Bartolome, a franchise expert, who discussed on developing an Entrepreneurial Mindset, and Victor Madlangbayan, who discussed the different aspects of Marketing. A one-on-one business counseling session followed the presentation of the topics by the speakers.
The Nueva Ecija participants come from the food and non-food industries of the province. The KMME participants are required to have at least a registered business that is operating for at least one year. The KMME participants also have to sign a Contract of Commitment to fully participate in the program.
The KMME is a twelve module capability building program of the DTI undertaken with the support of the Philippine Center for Entrepreneurship, which is under the leadership of Presidential Adviser Joey Concepcion. The program aims to scale up the knowledge and skills of micro entrepreneurs not only in production but also in the different aspects of business including Business Model Canvass, Product Development/Innovation, Human Resources, Operation/Production Management, Financial Management, Obligations and Contract/Business Law, Supply Value Chain, Taxation and Business Plan Preparation.
