Philippine Business Bank’s Unbreakable Commitment to accessible financial services

The Philippine banking industry was not spared from the onslaught of the COVID-19 pandemic. Banks incurred major losses due to the economic slump caused by the lockdown from suffering loan defaults, to interest rate cuts, and deficits, among others. 

Despite these, the banking sector remained resilient and unwavering. The Philippine Business Bank (PBB) was one of the banking institutions in the country which proved that with their relentless resolve to provide financial services, all the difficulties are manageable. And through the support of a reliable partner, every obstacle and downturn are surmountable. 

“The organization’s vision is always to be able to serve our customers to the best of our ability,” said Philippine Business Bank President and Chief Executive Officer Rolando Avante.

As an established financial institution, the bank holds great significance to the trust and confidence of their clients, helping build strong business communities where people can achieve their visions and aspirations. Thus, amid the unprecedented conditions, the company has been dedicated to being agile and adaptive to continuously serve the changing needs of its customers. 

“One of the important aspects of a bank’s operation is what we call the BCP or the Business Continuity Plan or the DRP, the Disaster Recovery Plan. Both of these plans are very important because it ensures the bank’s operations for the whole time that there is a problem happening,” Avante furthered. 

PLDT Enterprise has extended its support as PBB’s partner in navigating the uncertainties of the new normal. The B2B arm of PLDT has supported the telecommunication needs of the institution, enabling them to give customers only the best service quality.

“One of the things that we have, I think, did properly was to partner with PLDT Enterprise. That partnership has ensured us as to the continuity, the connectivity, and most of all, the reliability in being able to comply with our BCP and DRP,” the PBB executive shared.

PLDT Enterprise recently launched its Unbreakable Commitment campaign to highlight its partnerships with several institutions in the country to exhibit how partnerships support companies to thrive despite the difficulties and in turn, contribute to the lives of Filipinos.

The campaign also strengthens PLDT Enterprise’s unbreakable commitment to enabling organizations through digital transformation and groundbreaking technologies.

“PLDT Enterprise has been empowering industries to make them more resilient and agile in adapting to the challenges of the next normal. With our digital solutions and innovative technologies, we are delighted to support our partners in making their unbreakable commitment of serving their stakeholders across different business conditions,” said Jojo Gendrano, FVP & Head for PLDT and Smart Enterprise.

“During this pivotal change, what is important is that the connectivity is being supplied to us on a higher percentage. From our experience, it has risen to as high as 95-97% and this is important for all our branches for the processing of the transactions. It enables our clients to avail the products and services of the bank on a regular basis,” Avante noted. 

The savings bank conducted the necessary steps to make their operations resilient against the crises. With its business continuity and recovery roadmap in place, the company was able to manage risks and weather the impacts of the pandemic.

Likewise, the company kept its unbreakable commitment to maintaining high standards in delivering competitive financial products and services. They strengthened their operations to constantly provide banking services while following health protocols and social distancing guidelines.

“Truly, PLDT Enterprise was able to give our connectivity a high level of standard… With the high reliability of the service that PLDT Enterprise has given, we have experienced that more customers are very happy with how we deliver the service to them,” Alvante said.

As the evolving business environment sparks uncertainties and challenges to organizations, it is imperative for enterprises to future-proof their operations while staying committed to their core. Carrying its vision and the unbreakable commitment to serve, the Philippine Business Bank continues its mission of helping its clients succeed and making things happen with the support of PLDT Enterprise.

Watch Philippine Business Bank’s interview here:

For more information, visit pldtenteprise.com.

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