Pilmico champions backyard farming and sustainable livelihood

Pilmico Foods Corporation, together with Aboitiz Foundation Inc. and in cooperation the Department of Trade and Industry held the third leg of the Mahalin Pagkaing Atin Food, Agri & Livelihood Expo caravan in Magalang, Pampanga recently.

Over ​700 Pampangeños attended the event composed mostly of farmers, existing & aspiring agri-entrepreneurs and baking enthusiasts.

The Pampanga State Agricultural University served as the host for the one-day trade exposition, which offered attendees a chance to sample homegrown products, interact and engage with local exhibitors and at the same time, gain access to free seminars on proper livestock raising and management, baking, and micro-financing.

Apart from the free trainings, a turnover ceremony of livelihood kits was held for the 7 pre-screened beneficiaries from Pampanga. The livelihood assistance consisted of: 21 piglets – 3 piglets per beneficiary,each with one-cycle feed consumption.

The piglets will enable beneficiaries to sustain their livelihoods through an easy-to-manage business with a quick return on investment, despite the threats of poverty, tragedy or conflict.

These donations are part of Pilmico’s Mahalin Pagkaing Atin program, a campaign introduced in 2014 that aims to promote sustainable entrepreneurship through promotion of local produce and instill a “pride of product, pride of place” mindset for both farmers and local consumers, thus enabling operators to maximize profit without passing through middlemen.

Nationwide, Pilmico has already donated a total of 706 piglets, 333 egg machines, 30 bakery starter livelilihood packages. Next stop of the Food, Agri & Livelihood caravan will be in Pampanga.